Focus on the Technology Solving One Critical Business Question

The best way to break down resistance to digitization is to prove the concept by answering a single, concise business question with a pilot. A data technology champion will have difficulty if they attempt to pitch an Focus on the expensive company-wide or department-wide data offering. The leader will more likely embrace a more methodical, less expensive implementation that doesn’t require extensive operational change and doesn’t thrust new systems and processes onto the company overnight. Restrained business Focus on the leaders will be more apt to give a solution a chance if the test demonstrates quantifiable impact by solving one key business problem.

Let’s discuss examples

Perhaps a revenue team has seen dropping inbound lead conversion rates, or a company has poor data analytics supply chain capabilities and needs real-time data capture to ensure key inventory and netherlands whatsapp number data forecasting insights. The selected business question should speak directly to the pain points of a certain department, manager, or function. Data technology champions can win over top management by highlighting the benefits and positive impact it will have on their day-to-day tasks, productivity, and overall performance. In this manner, not only are you proving the value proposition of the offering but you are also creating evangelists within the staff who witness the improvement firsthand.

Winning Internal Stakeholders’ Hearts and Minds

Starting with small data-driven initiatives sets the list of things needed by the client stage for successful implementation of the digital solution across the organization. Once a short-term pilot test has demonstrated success metrics that address the single key business issue and improvements in the work lives of a small group of key stakeholders, those aero leads stakeholders can act as advocates as the company moves to scale the solution to additional offices or departments. Once the test period elapses, IT and other managers should collect candid feedback from the involved individuals, which will inform the next phase of adoption. By stratifying the implementation strategy based on stakeholder groups, data evangelists are fostering tailored positioning of the technology and addressing specific needs and concerns as it expands across the organization. Also making the pilot users evangelists will further adoption with their peers.

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