Even though we learn from our own experience, it is critical for us to see approval of our choices from others. In terms of purchases, this approval comes from reviews from other customers, recommendations, and even social media widgets. In general, to make a choice, we need to be sure that it will be the right one, and here we tend to trust the experience of other people. And even if we don’t know them at all.
7 Guide to Action
Guide your potential customers to their goal. Explain to them what they need to do, how and when. As usability expert Steve Krug said, “Don’t make me think,” so the simpler you make the buying process and all the paths on the site, the higher the conversion rate of your online store.
8 Ask Provide evidence
Don’t be afraid to ask your visitors to do something. They can’t read your mind 🙂 Especially if you want something from them that isn’t very chinese overseas africa database obvious on your site. Ask them to subscribe to your newsletter, ask them to join your Facebook group, ask them to read this review. Just be polite, and don’t force it. Try it. You’ll be surprised by the results.
9 Don’t keep them waiting
Nobody likes to wait. Especially for feedback from an online store.
The longer you make someone wait, the more likely you are to lose them. Don’t let your customers new subscribers optimize your registration process languish in anticipation. Promptness is your path to success.
10 Surprise and impress
Oh, I am ready to talk about this topic endlessly and write a ton of articles. And in order to consider the topic of the emotional connection of a company with a client in as much detail as possible, I will write a separate article, which will be published this Thursday. For now, I will say that people like those companies that evoke good, kind emotions in them. And they are loyal to them, they make purchases from them.
If you are interested in the topic of increasing the conversion of your online store, I recommend reading the following articles: “7 Ways to Use Thank You Pages to Increase Conversions”,”7 Principles of a Successful Online Shopping Process”,”10 Obstacles to Online Store Conversion”.
5 The effect of anxiety
To speed up the potential client’s decision-making process, you need a deadline. Because people tend to procrastinate. That’s just the way email leads database we are. Until the red light comes on, we will wait. We will think, compare, and eventually change our minds. So, create a sense of anxiety in consumers by suggesting that they may miss their chance. Limit your offer to specific deadlines, the shorter the better. Make them move.