To start branding on Instagram, you can:
- Create a company account.
- Define a hashtag (or several) for the company and actively promote it to the masses.
These options are best used in tandem: that is, post photos from the brand account (plus company employees) with certain hashtags. It is very important to actively involve your customers in posting using various mechanics. Attention, I will now burn ideas, so take note.
10 Mechanics of Interacting with Your Audience on Instagram:
1 Behind the scenes
Publishing photos that lift the curtain on what goes on inside your company. These can be “How It’s Done” style photos, where you show how the work process is organized or how a particular product is manufactured.
Behind the scenes photos include office routines, preparations for an event, an important occasion, and generally anything that shows your gambling database company from the inside.
2 “First-hand”
Why not reward your subscribers with insider information, showing them photos of your new products, and even raffle off a prize among them – a free copy or a test drive? Believe me, this requires minimal costs from you, but the return will be really strong.
3 Faces of the company
Your employees probably already post photos of their workdays on their personal Instagram accounts, with the participation of other email automation set up workflows colleagues. And, most likely, they even use a hashtag with the name of your company. And that’s great. Do not forbid them to do this under any circumstances, and even encourage them. Because when people see those who work for the company of which they are clients, they become closer to the brand.
By seeing faces rather than abstract machines and products, we discover the human side of a company and our loyalty to it is strengthened.
4 Faces of Clients
Photos of happy customers are much more powerful than even the most creative mechanics. What can display your excellent service, chic product or service, unique approach better than a satisfied customer? Therefore, I recommend that you email leads database do everything possible to encourage your customers to publish photos where they use your product or service.
Offer them some nice bonuses for, for example, taking a photo in new shoes purchased from your online store and posting it on Instagram with a certain hashtag.
